If it's a new service company (i.e. I have had over the last few years ran a twin plate clutch at 750 bhp with no issues then we went more power 800+bhp and they advised me to go triple plate. I a study engineering, and I am in my first year, Thomas Knox is seeking sponsorship assistance to allow him to compete at a national level in the Rotax Junior Max championships in 2023 and beyond. For the most part, those drivers didn't get that sponsorship through the big corporation itself. You will meet a sponsor in the strangest of places, so always be professional, have your elevator pitch ready, treat everyone like your potential next sponsor. This lead Ian to the AM class title and his second Ginetta Championship victory in three years. I have been racing motorbikes since I was 4, Travis Dumper is looking for sponsorship to follow his dreams. Activating at the events is the other half. With Tax Day (April 18th) fast approaching, the Consumer Financial Services category-which encompasses accounting firms and online tax services like H&R Block and TurboTax-is top of mind for many Americans. Advertisement. Try and see the positive in every situation. Our expertise lie in matching the aims and objectives of a potential sponsor to the perfect opportunity in the marketplace. Find out more TeamBrit Team sponsor Sponsor a podcast that discusses movies and the drinking games that should accompany them. Consider trade magazines, local newspapers, and blogs too. It's considered a fact that motorsports fans will show loyalty to a sponsor they see racing around the track each week. Ernst & Young- EY is known for sponsoring and partnering with events and conferences ranging from Entrepreneurship, Healthcare and many more. It isn't rare to see a minor league baseball or hockey team lending their colors to a race car. . Theres hard work involved but the secret is consistency, especially once youre all set up and in the swing of things. Vertex Racing Were a team of three talented schoolmates competing in the F1 in schools competition which takes place in over 40 countries around the world. The Caterham Academy Championship sees some of the best young drivers competing in Ford Sigma-powered road-legal race car in one the most enthralling motorsport series around. Thank you for taking the time to read my sponsorship opportunities for 2023. The potential sponsor and their marketing team will want to know demographics and statistics of the championships TV and social media audiences, plus the reach of media coverage. Go more into depth with your research to get a sense of their specific goals. You will see sponsorship on all types of cars, race wear and helmets from a WRC team, a high level professional national championship, to a family run privateer team in a junior formula or an Autotest champion. However, if a company is already willing to sponsor one race car, are they willing to sponsor more? With considerable live TV coverage on ITV, GT Cup TV, Amazon Prime and You Tube, viewed by millions, Dugganite Motorsport Sponsorship boasts considerable benefits for partners seeking unprecedented levels of PR, and maximum exposure to an ever-growing audience at the track, online, on the radio and on television. Dont just approach motorsport press for coverage. Much like the other Mom N' Pop shops, locally-owned bars are always looking for a way to get an edge against the big chains and other forms of competition. Decks need to display your personality, style, and brand. Jason Coleman will tell the story of how he picked, approached, and landed a sponsorship with Eibach Springs to race King of the Hammers. Endemic brands want winners to use their products. Sponsors can search our portfolio and identify the ideal sponsorship targets. Dont feel like you need to include a shiny proposal document in the first instance. Have you ever seen a car that is sponsored by a big beer or beverage company and wondered why you can't have that on your car? It doesnt have to be in an elevator, it could be at the gym or on the golf course, but wherever it is you still need to be able to do it confidently. Well, when it comes down to it, pets are pretty universal. You never know, something like this could attract a bigger fish in the future. This season I am competing in the ASWMC championship and want to ensure my car is as competitive as. Coca-Cola is a major name in sports sponsorship and has a history with NASCAR, having had naming rights associated with yearly NASCAR races such as the Coke Zero Sugar 400 and the Coca-Cola 600. A panel of sponsorship executives and marketers explain how they calculate return on investment, ROI, (if they do) and why they sponsor. It's the nature of the sponsorship hunt. Magazines have fueled our love for racing for over a century. I have spent the last few years racing on, Simon Adams & Team T3S Racing are seeking sponsorship for his race to the National Superstock Championship In 2019 Simon from Team T3S Racing intended to compete in his first year of racing, but the pandemic hit before the session commenced putting a hold, 16 year old Cayman Chohan is seeking sponsorship to allow him to carry on with his passion of motorsport My name is Cayman Chohan and for me, racing is rather more than a sport, but a way to convey my passion, emotion and true, James Wareing Racing is seeking sponsorship to help fund his karting career as he will be competing in the X-Kart Junior Kart Championship and many more My name is James Wareing. This particular tip comes with a caveatyou may not get much money from a local bar. I popped down to see them and within the hour I was on my way home with brand new complete set up that car has ran down into 9.4 at 161 mph which is my personal best to date.Thanks to Linda and Mick for their support and knowledge"Allan Duthie, "I can't thank the team at CG enough for all their help and expertise on our recent renovation and race preparation of our RSi Beetle Cup car. Building a Motorsports Marketing Strategy using TRG. I'd be happy to discuss how we can help you stay ahead. You dont have to be in F1 to be sponsored think local and use your network of contacts. Retail stores want foot traffic. The 2023 British GT Championship Calendar features seven double-header weekends at some of the UKs premium circuits. Im currently working on this car to be able to show it at car stands, competitions. Podcast 036: How to Have Fun With Your Content, Podcast 001: The importance of a strong brand, Video How to find a hook to attract sponsors. Charlie Moss Racing is a small, self-funded team from Ashford, Kent/Portsmouth looking for potential sponsorship for the 2023 season to help take us through to our next stage in competition. If youve followed the steps above, you should know: Plenty about the business to personalise your pitch. However you decide to build relationships with decision-makers, the goal is to warm them up to your pitch because a warm lead is so much easier to land! Learn more. CG Motorsport are always looking for competitive racers to work with, and to promote our products in the best way possible. What better way to differentiate your company from the competition. We, Lewis Sumner is a young racing driver who is look for sponsors to help his driving career. Learn more in our Cookie Policy. This might seem like a long process but it makes it so much easier to turn to those contacts when you need sponsorship or see an opportunity. Motorsport sponsorship packages provide sponsors with track day racing, VIP hospitality for your guests and full branding support. Read on for a step-by-step guide to getting sponsored. Partners Motorsport UK is the national membership organisation and governing body for four-wheel motorsport in the UK, representing competitors, volunteers, clubs and fans. It doesn't hurt to put a little extra money into your program throughout the year, does it? APPLY FOR SPONSORSHIP VICREZ Auto Addict USA VLEDS Overkill Lighting Yonaka Once you have a list of what youll offer, think about the benefit of each the direct impact that thing will have on the business and its goals. JHG will serve as the co-primary sponsor of Hagan during the Circle K NHRA Four-Wide Nationals April 28-30 at zMAX Dragway. By getting your name into the press, your message is spread further than your existing audience. Think about the problem you will help solve and the goals youll help reach. Ginetta GT5 ChampionshipChampionship Winner. Sponsors will need a clear return on investment (ROI) and that does not come by putting a sticker on a car. Feel free to connect with me on here or at michael.thorne@pearlfinders.com. This means its a time of change from a partnership perspective too. Nike and Gatorade are two humongous brands that often lean on athletes for endorsements and partnerships. Always be thinking of ways to reach new people. And which brands are the best potential sponsors to work with? In 2021 I won the strc rally championship and last year came second Junior. Match those goals with what you can offer. As well as the governing body for lawn mower racing season in the, MPM Drive Ltd is seeking sponsorship for 2022 motorsport season and beyond! Intangible assets include reputation, integrity, fan loyalty, series strength, relevancy, and things that you cant measure in traditional media. or 'What does it mean to post natively?' Did you know a recent study showed 72% of motorsports enthusiasts showed loyalty to a brand/company? With packages starting at 5,000 15,000 to 50,000, we offer exciting and unique motorsport sponsorship opportunities and motorsport sponsorship packages all of which can be specifically, tailored to you, your company and your objectives. Not all benefits will be relevant to every business. You can promote sponsors any time through recorded online content. We also have crypto companies as sponsors nowadays, which are again at the centre of controversy. As a racer, you have many ways of telling your story. Keep your eyes peeled as you go about your day-to-day life too, you never know what businesses you might come across that could be potential racing sponsors. Ernst & Young recently determined venture-backed U.S. companies raised $64 billion in Q1 2021. It's always a great experience with the team at CarSponsors April 9, 2023 It's always a great experience with the team at CarSponsors, Thank you. Building relationships can take a number of different forms: You might be going to networking events to build relationships with local business owners. If this sounds like useful insight, you need Pearlfinders. Modern-day motorsport sponsorship is all about standing out. Mature companies want B2B, hospitality, and sometimes to bring back customer who were lured away by a competitor. Collect evidence throughout the race season testimonials, statistics, etc. They can generate some serious dollars too. They can raise your overall value to a sponsor even if your tangible assets arent worth a lot. Enjoy hospitality with friends and family, entertain key clients and experience unforgettable track days with Pro driver instruction from some of the best drivers on the motorsport circuits. CG Motorsport are always looking for competitive racers to work with, and to promote our products in the best way possible. The sponsored team will be responsible for submitting high resolution photos, upon the request of CG Motorsport. Whether its fitness, cooking, football, modern art, or something else, itll open up so many opportunities for you. Sponsor one of the many podcasts created by the MeCHo Radio podcast production house. Light weight, strong and agile, the G56 is one of the most successful GT5 cars ever made. They have emerged as winners in virtually every discipline they have competed in, including British GT, International 24HR Series, International GT Open, Ginetta and Ginetta Supercup. Don't use decks to sell. 4. Sponsorship allows smaller companies to compete with their industry giants, and consumers often perceive sponsorship in a positive way. Mcneil Racing Inc Wheel Warehouse Produxa Precision LED Discount Tire Over 400 Active Sponsors on CarSponsors.com Recently Sponsored Members Updated Daily! Schedule some ideation time to brainstorm how a motorsports sponsorship and activation strategy can help deliver on those corporate objectives. You might be sending gentle emails before pitching more formally. Sponsor a podcast that answers silly hypothetical questions with a dash of science. If theyre not quite right, ask yourself why. Go in with no agenda, otherwise, itll come across as disingenuous. My name is Harry Payne, Im ranked 5th in the world, and I am the driver of the Steinhausen Racing sidecar. Each company includes key contacts and. Esports is another new frontier, with motorsport perhaps unique in its position where aspiring drivers can kick-start their careers behind a console before they jump behind the wheel. For example, if youre targeting fitness brands, the decision-maker will want to see that youre a source of inspiration and advice for your audience. Megan will explain how to make a content calendar, planning and scheduling posts ahead of time, and the right times to post. We are a small business who, Logan is a young racer and is looking for sponsorship to race in the Superone and BKC Kart Championships Logan is 7 years old and 2023 will be his first year racing in the Superone and BKC Kart Championships. As a motorsport sponsor your package will include track day support and hospitality for you and your guests. Anglo-Japanese driver Thor Tulloh is looking to make the next step in his car, Birmingham Speedway are looking for sponsors to be involved with one of the leading teams in the UK. If sponsors click on this button, they can start a negotiation with you. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. You also realize that you have to be in tune with every nuance of its performance; and you need a crew that's as solid and precisely synchronized as your car. We have invested, Young driver Tom is looking for sponsorship to help in the Citroen C1 Endurance Championship Citroen C1 Endurance Championship Im a young driver thats loved racing my whole life but due to losing my mother at such a young age, my dad dint, A&G Motorsports are looking for sponsorship to be able to help them race. Hendryk Lichtenhagen is a racing driver who is working really hard for his dream and he has achieved some podiums and wins in his last championships. Dan Schechner, Editor of PRIMagazine and Marty Fiolka, writer for RACER Magazine explain how they select content and stories to write about, and what you can do to increase your odds of getting published. Coming from a motorsport background , Sean og started go kart racing at age 6. For example, if youre outgoing, love fitness, and do a lot of drifting, your presence on social media is going to be very different from someone who is a property developer moving through single-seater racing. Motorsports sponsorship is a powerful weapon against a competitor with a larger advertising budget. Racing Sponsorships VALVOLINE PROFESSIONAL TEAM Hendrick Motorsports Chase Elliott Alan Gustafson Hendrick Motorsports William Byron Rudy Fugle Hendrick Motorsports Alex Bowman Greg Ives Hendrick Motorsports Kyle Larson Cliff Daniels 2023 Valvoline Global Operations Trademark, Valvoline Global Operations Some of the motorsport stars and events Adrian Flux sponsors Jason Plato & BTC Racing Headline Sponsor 2022 Season Jason Plato is a British Touring Car Championship legend. Include references to your relationship-building conversations. How to get sponsorship in Motorsport and what are Sponsors looking for when handing out their cash. Rahal Letterman Lanigan Racing (RLL) has announced that AMADA AMERICA INC., Buena Park, Calif., will be the primary sponsor of Jack Harvey's No. Tangible assets have a fair relative value that can be estimated by comparing them to similar media. Looking For Sponsor is dedicated to empowering content creators and sponsorship seekers of all kinds. With all this information, it should be easy to write a pitch that really speaks to the business and its goals. Once youve got an idea of this, think about the features youll offer to help a business reach its goals. Some tips and trick about getting sponsorship in Motorspo. Here are some others: AT&T Les Schwab Tires Home Depot Target Toyota Walgreens Ace Hardware Nike That's two major sporting good brands. Once you have a sponsor look after them and build a relationship, Use legal and financial advice you should also seek financial advice before receiving sponsorship money as this should be declared and an accountant can help you to do this properly. Sponsorship is assistance, it can be financial or non-financial assistance. Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? I am an independent 17 year old Caribbean-British male who resides in South London. The most dominant champion in the history of the GT5 AM, Winner of the Ginetta GT5 and GT4 Super Cup Championships, Ian, from Hockley, Essex, has enjoyed a rapid rise through the ranks since making his race debut in a G40 in 2018. James Reilly is a 17 year old endurance racing driver from Canterbury, Kent and he is currently the youngest European to start a 24hr motor race at Silverstone. Sam Pearson I compete in local Hillclimb events using a 2000 Ford Puma. Be consistent post regularly and stay on brand. Here you will find Motorsport UK Academy's Top Tips for funding your future. JPB Racing My name is Bentley Lovegrove-Fowler, I am a 15 year old boy located in Greenwich, London. Start to search for similar businesses that might be a better fit (based on size/locality/product etc.). How to write a press release for your racing, Podcast 044: How to Write a Press Release, Podcast 028: How to Write Engaging Email Newsletters, Podcast 008: How to Use Instagram for Maximum Engagement, Podcast 007: Why Drivers Should Focus on PR, Video How to get press coverage using Twitter. There are lots of ways to give added benefits to a sponsor, but you need to think outside the box and be innovative with your ideas. That kind of thing is usually a sign of someone high up being a fan of motorsports, not a company making what they think are the objectively best business decisions. Traditionally, those sponsors want their brand or product displayed on. Paying for a sponsorship is only half of the marketing equation. Use that information to show the value of advertising with your race team. Read ourprivacy policy, 2023 Dugganite Racing Team | Website designed by Onexception. Ive never been let down with my clutch in 5 seasons of racing, thats a good testament. They might not know it yet, but they could be much easier to. This is where your niche makes things easier. Thank you! Dont skip this step because it could be the difference between no reply and a career-changing sponsorship deal. Wouldn't you rather advertise to a captivated race fan versus someone who might be road raging on their way to work? But remember; don't try to tell them they are wrong to sponsor someone else. First consider, what you can do for them, rather than what they can do for you. Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. We have been going racing since go karts, Kanishk Rao is a young kart racing driver who is looking for sponsorship to help funding. If you did, then it should be pretty easy to get them to renew but if you dont think youre doing what you promised, this needs to be addressed early on. Matthew Harrington is looking for sponsorship for the 2023 Formula Vee British Championship 2023 Formula Vee British Championship Have your company representing a new face and a promising face in motorsport allowing for alot of attention and exposure. Freddy Oakley is a Derbyshire based rider who has a passion for racing motorbikes. For our new Motorsport Sponsors briefing, we have selected 30 current sponsors of motorsports properties with contracts expiring in 2020 or 2021. Upload Photo of Vehicle/Team/etc: Upload Photo of Vehicle/Team/etc: Website. For all sponsorship enquiries we require a written proposal, in detail describing your racing programme, past accomplishments, current racing schedule, team bio and pictures. Sponsoring a motor sports team provides a great way to showcase your brand to a certain demographic or niche audience, with a wide variety of options in the marketplace drivers, teams, events there is a huge array to choose from. This can include hospitality, stickers on a car, events etc. There is no doubt that the BTCC has traditionally offered a unique opportunity for sponsors, packaging exciting brand values with a loyal, passionate and nationwide fan base, both trackside and via its ever-increasing live terrestrial television coverage. One of the fastest and most exciting AM drivers. He is the only one privateer in the last year, Emax Motorsport are looking for sponsorship for the 2023 C1 Racing Club season Emax Motorsport have been competing as front running racers since the inception of C1 racing back in 2017. A&G Motorsports I currently race a Kramer in the supermono GB class and Im looking for sponsorship to help me be able to race. If you see your local sports team doing things outside of the box when it comes to advertising, let them know how your race team could help them sell some tickets. Whatever your niche is, theres probably a story behind it and this is something you need to start pushing in the press. Beaver and Joe Bricky, the Marketing Director of Virtual Racing School, will talk about opportunities in the growing world of SIM racing,how the best SIM racers in the sport are becoming influencers, and how to create value for brands in virtual motorsports. You need to think about why a business would spend money to sponsor you. Present the benefits you offer clearly and simply. The session will teach you why different companies sponsor racing, what they expect in return from their investment, and what you can do to create enough value to get their attention for a potential sponsorship. Bentley Lovegrove-Fowler (JPB Racing) is looking for sponsorship to support his passion of karting as he moves onto racing cars. Food and beverage manufacturers want sampling. The following year he competed in the G40 Cup and was a race winner in the Chairmans Cup class, on his way to finishing third in the points. Learn from Hookit, the company that built the first and most powerful Sponsorship Analytics and Valuation Platform to quantify and track the value and performance of sports sponsorships in social and digital media, how companies put monetary value on sponsorships.
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